Introducing... Dr. Elko's New Book!  

The Pep Talk: A Football Story about the Business of Winning

 by Dr. Kevin Elko and Robert Shook

Dr. Kevin Elko

The Pep Talk is a sports story with solid business applications about an underdog football team defeating a powerhouse opponent. Typically, a novelette of this type peaks at the end of the game, but it's in the pep talk where the real story begins. A stranger convinces the coach of a team with a 24-game losing streak to allow him to give a pep talk before they go up against a winning team. The underdog team is victorious because of the influence of this stranger. The talk the stranger gave has a profound affect on the coach and three of his Senior players throughout their lives as each goes on to successful careers outside of football. The pep talk and the actual game are intriguing, but the real story begins 29 years later when the coach, suffering from a brain tumor, discovers the stranger had prophesized specific events that occurred in the ensuing game. Is there a logical explanation? Is there a spiritual explanation? The answers to these questions capture the reader's attention to the very end.

Although this story uses a sports related theme, it applies directly to life and the valuable lessons we all can learn.  This book will help you think about your approach to life and what's really important.  The actual information the stranger uses in his pep talk comes directly from real life speaking engagements Dr. Elko has done for Professional and Major College Football Programs as well as Corporate Clients.  Sit back and enjoy the story...and you won't be able to put this book down! 

Listen to an interview Dr. Elko did with Lorri Allen and Larry Estepa on FamilyNet Television!

Interview (Part 1)

Interview (Part 2)

 

About the Authors

Kevin Elko is a certified addictions counselor who works with professional and college football teams. He owns a Super Bowl ring from the Dallas Cowboys, and three national Championship rings from the LSU Tigers and Miami Hurricanes.  Elko is in high demand as a speaker, often doing presentations to companies and organizations such as Pfizer, Wachovia, and Merrill Lynch.

 

Robert Shook has authored four best-selling books including The IBM Way, Mary Kay on People Management, Mary Kay’s You Can Have It All, and Longaberger. He also collaborated on Pampered Chef, an instant bestseller.

Click the link below to order and save 22% off the retail price! (Books will ship on or about May 31, 2008)

The Pep Talk: A Football Story about the Business of Winning

      



 

"Life changing and powerful...The definitive recipe for ongoing success.  The lessons and life strategies contained within "Nerves of Steel" go far beyond making you more successful in the workplace and on the field, they provide a recipe for greater peace, success and happiness in life."     
Barry Knight
Vice President
Pioneer Mutual Funds

"There has never been a better time for this message.  Dr. Elko is fantastic!"
Donnie Smyles
Vice President, Financial Advisor
Merrill Lynch

"Dr. Elko taught both me and my team how to motivate ourselves for emotional balance so we didn't become
too high or too low, but remained focused on the game situation."
Emmitt Smith
NFL All-time Leader Rusher

"Dr. Elko has the unique ability to touch everyone he speaks with.  Nobody walks away without picking up something that makes them a better person.  If I had one choice for someone to work with my firm, I would pick Dr. Elko.  He has the unique ability to help people become the kind of person they want to be."
Andy Kalbaugh
Chief Executive Officer
Mutual Service Corporation