The Pep Talk: A Football Story
about the Business of Winning
by Dr. Kevin Elko and Robert
Shook
The Pep Talk is a sports story with solid business applications
about an underdog football team defeating a powerhouse opponent.
Typically, a novelette of this type peaks at the end of the game,
but it's in the pep talk where the real story begins. A stranger
convinces the coach of a team with a 24-game losing streak to allow
him to give a pep talk before they go up against a winning team.
The underdog team is victorious because of the influence of this
stranger. The talk the stranger gave has a profound affect on the
coach and three of his Senior players throughout their lives as
each goes on to successful careers outside of football. The pep
talk and the actual game are intriguing, but the real story begins
29 years later when the coach, suffering from a brain tumor,
discovers the stranger had prophesized specific events that
occurred in the ensuing game. Is there a logical explanation? Is
there a spiritual explanation? The answers to these questions
capture the reader's attention to the very end.
Although this story uses a sports related theme, it applies
directly to life and the valuable lessons we all can learn.
This book will help you think about your approach to life
and what's really important. The actual information the
stranger uses in his pep talk comes directly from real
life speaking engagements Dr. Elko has done for
Professional and Major College Football Programs as well as
Corporate Clients. Sit back and enjoy
the story...and you won't be able to put this book
down!
Listen to an interview Dr. Elko did with Lorri Allen and
Larry Estepa on FamilyNet Television!
Interview (Part 1)
Interview (Part 2)
About the Authors
Kevin Elko is a
certified addictions counselor who works with professional and
college football teams. He owns a Super Bowl ring from the Dallas
Cowboys, and three national Championship rings from the LSU Tigers
and Miami Hurricanes. Elko is in high demand as a speaker,
often doing presentations to companies and organizations such as
Pfizer, Wachovia, and Merrill Lynch.
Robert Shook has
authored four best-selling books including The IBM Way, Mary Kay on
People Management, Mary Kay’s You Can Have It All, and Longaberger.
He also collaborated on Pampered Chef, an instant
bestseller.
Click the link below to order and save 22% off the retail price!
(Books will ship on or about May 31, 2008)
"Life changing and powerful...The definitive recipe for ongoing success. The lessons and life strategies contained within "Nerves of Steel" go far beyond making you more successful in the workplace and on the field, they provide a recipe for greater peace, success and happiness in life." Barry Knight Vice President Pioneer Mutual Funds
"There has never been a better time for this message. Dr. Elko is fantastic!" Donnie Smyles Vice President, Financial Advisor Merrill Lynch
"Dr. Elko taught both me and my team how to motivate ourselves for emotional balance so we didn't become too high or too low, but remained focused on the game situation." Emmitt Smith NFL All-time Leader Rusher
"Dr. Elko has the unique ability to touch everyone he speaks with. Nobody walks away without picking up something that makes them a better person. If I had one choice for someone to work with my firm, I would pick Dr. Elko. He has the unique ability to help people become the kind of person they want to be." Andy Kalbaugh Chief Executive Officer Mutual Service Corporation